Posted by: Thys Wind on Apr 02, 2008
For those of you who have not been following our environmental "makeover", we have rolled out the Race Without A Trace initiative to help make our events more environmentally-friendly. Perhaps THE best way to start making a positive difference with respect to eliminating waste is to revamp the idea of a traditional goodie bag. As you know, goodie bags, while sometimes fun, lead to a tremendous amount of paper and plastic waste, much of which doesn't make it to the recycling bin.
Steve had a great idea a few weeks ago which, if you know Steve, is not that unusual. This idea, however, was especially great! His idea was to send out all important race-related information along with important sponsor promotional items in the form of a Digital Goodie Bag.
Well, the first Carrboro Classic Digital Goodie Bag was born last night and she looks awesome!
If you're racing in the Carrboro Classic Endurance Sports Festival this weekend, you should have already seen it in your email, but if you want to get another look at this thing of beauty click here!